Sales Officer : Kerchanshe Trading Company

About Kerchanshe Trading Company

Kerchanshe Trading Company is one of Ethiopia’s leading coffee producers and exporters, with operations spanning coffee production, manufacturing, agro-processing, and export. The company is committed to delivering quality products to local and international markets while creating sustainable value throughout the coffee value chain.

Job Summary

Kerchanshe Group is seeking a dedicated and motivated Sales Officer to develop customer relationships, drive sales, support market growth, and contribute to achieving the company's sales targets, particularly within the FMCG sector.

Key Responsibilities

• Develop and maintain long-term relationships with existing and potential customers.
• Contact prospective customers to introduce company products and encourage purchases.
• Respond to customer inquiries and escalate complex issues to the appropriate departments.
• Develop strong knowledge of company products and their market positioning.
• Maintain accurate records of sales activities, customer appointments, and complaints.
• Work closely with the marketing team to reach target customers and expand market coverage.
• Provide customer and market feedback to support product improvements.
• Prepare cost-benefit analyses for prospective and existing customers to identify suitable purchasing options.
• Analyze competitors’ products and market performance to identify product features, benefits, weaknesses, opportunities, and overall market success.
• Support sales reporting, customer relationship management, and achievement of sales targets.

Qualifications & Experience

• Bachelor's degree in Business Administration, Business Management, Marketing, or a related field is preferred.
• Minimum 3 years of experience as a Sales Officer, preferably with FMCG products.
• Proven experience in achieving sales targets.

Required Skills & Competencies

• Proven sales experience.
• Strong knowledge of sales strategies and industry practices.
• Strong sales reporting skills.
• Sales leadership and execution capabilities.
• Excellent negotiation and consultative selling skills.
• Strong analytical and problem-solving abilities.
• Excellent communication and interpersonal skills.
• Exceptional customer service and relationship-management skills.
• Ability to analyze competitors, market trends, and customer needs.

How to Apply

Interested and qualified applicants should submit their detailed CV, supporting documents/credentials, and cover letter through the application link below.

Apply Here:
Application Form

⏰ Deadline: August 21, 2026